DD Malayalam is a leading Malayalam Television Channel owned and operated by Doordarshan. Earlier it was called DD4 Malayalam. However, the name changed to DD Malayalam in 2000. Doordarshan airs about 11 different Regional language channels. DD Malayalam airs through satellite in the name of DD Malayalam and terrestrial in the name of DD Keralam. DD Malayalam telecasts from Kuddappanakunnu, Thiruvananthapuram, Kerala. However, an auxiliary studio is also present in Thrissur. The channel started in 1994 and currently reaches to about 99.2% of the population of Kerala.
DD Malayalam broadcasts a variety of shows in 64 countries including Asia, Africa, Europe, Australia and America. DD Malayalam air shows in a wide range of categories including drama, comedies, youth-oriented shows, crime reports, reality shows and telefilms. The favorite shows telecasted by DD Malayalam includes Varthakal, which showcases news and current affairs from all over the world. Chat shows like Megharagam, also airs on DD Malayalam where famous Malayalam artists share their struggle in the industry and other life experiences. Chembai Music Festival is a show with a unique concept playing highlights of the famous Chembai Music Festival conducted in honor of late Carnatic Musician, Chembai Vaidyanatha Bhagavathar.
Varthamanakaalam is an outstanding show aired by DD Malayalam where famous personalities from various fields discuss diverse issues that are recently in the news. On the lighter side, Sallapam is a loved music reality show. The show attempts to find the young and talented singers from all over the states of Kerala. Sallapam, airs every Thursday at 8.00 PM. Initially, the show had a panel of judges, and the final results depended on the decision of this board. But now the show has completely changed its concept by introducing public interaction in the form of voting. The judges' decision and the votes are tallied together to determine the final result.
However, the audition rounds and the selection of participants is solely dependent on the ruling of the judges only. Sallapam is hosted by the famous Cine Director Shri Rajasenan. Akhila Anand who is a famous singer and anchor has extended assistance to this show through its Filmography Company. Some of the Malayalam singers who gained immense popularity through this show are Ballu Ramesh and Varsha S. Krishnan. The winners of the show are awarded not only with a cash prize but sometimes popular and established singers of the industry also provide opportunities to the young talent for producing an album of their own.
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