The program Santosham awards were the 7th film awards conducted at Hyderabad international conventional centre, HITEC City, Hyderabad. This award function has been hosted by Shilpa Chakravarthy and Chitralekha. The sponsorers for the show were mainly, close up. The other partners were Bolero, Maxi truck, Zandu Balm, Zed Chandan. The co sponsorers are Dish TV, Obelia, Meera Shampoo and Limca. The show started with playback singer Chakri’s musical performance from the songs he composed. After that was the presentation starting with the award for the best film (critic) presented to Vinayaka Rao by the comedian Babu Mohan Guru.
Next was the best still photography presented to Narayana Rao for movie Lakshyam by Paruchuri Venkateswara Rao. The Best Photojournalist has been awarded to Prabhu by Sri Malla Aruna Kumara, head of welfare group of association. The stage rocked and atmosphere at the place been made excited with some dance performances by celebrities and with playback singer Baba Sehgal’s musical performance on stage. The Best Actor award presented to Balakrishna by hero Krishna guru. There were beautiful performances given by the playback singers and also by some actresses. There was a ramp show on the stage displaying new models of dresses by both men and women.
Lifetime achievement award presented to famous playback singer S.P.Balasubramaniam for his 42 years of journey in the film industry who sung nearly 50000 songs in his career. Dasari Narayana Rao, the chief guest for the award show, felicitated Balasubramaniam with the award and praised him for his prolific grace in singing the songs. Even Balasubramaniam gave a small speech regarding his singing journey in the industry. Next awards were, / the best debut film award is given to heroine Hansika for the movie Desamuduru. The Special honorary award presented to Dr. Rajendra Prasad. The Best comedian awarded to Sri.Brahmanandam guru for “Dave”.
The Best actor Awarded to hero Venkatesh and best actress Awarded to Bhumika for Anasuya. The Best villain awarded to Ravi Babu for the film Anasuya. Alluramalingayya Memorial Award presented to Babu Mohan Garu for his contribution to the cinema as a comedian. Hero Sai Kumar awarded with the best dubbing artist for the movies. He too gave a speech thanking his mother and to the jury. Finally, the function was concluded thanking the audience. Even though the response was moderate this time, every celebrity praised Suresh Kondati guru for the successful presentation of the awards without fail every year.
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