Siddharth is a producer and an entrepreneur known for producing the raunchy horror film,
Ragini MMS in Bollywood. Today it is a multi-million dollar franchise in India. Apart from this movie, he also founded Hotstar and iRock Films India, both of which are streamed all over India by viewers to watch their favorite TV shows and serials. He headed Original Content, Licensing and Acquisitions, from 2015 to 2017 at Hotstar, from which he shifted to produce films. Hotstar grew to be the largest OTT platform that Star TV India owns. Siddharth also worked at Adlabs for two years and produced films in which superstars like
Salman Khan starred.
He is the founder of Marigold, funded by UK, Australia, USA, and India. His background is MBA, in the field of finance, and he became an entrepreneur by opening a dotcom company called bollywood auction, in 2000. It grew popular with many users accessing it, and today, it is known as Ebay India. He went abroad to try his luck in Hollywood,and met the workers in Hyperion Studio, with whom he collaborated for five years. This place was where he produced Marigold with
Ali Larter and Salman. This stint gave him the impetus to create more number of stories which he translated into movies.
His success story doesn’t end with a single hit film, but it is interwoven with life experiences, exposure to international cinema, collaboration with strangers, founding new companies and brands, and staying true to himself. He did not stop trying new things, but is always on the move for material on which he can work. From 2009 to 2014, iRock owned fifty screenplays and more than a hundred stories in collaboration with more that forty writers. It is gaining momentum by the day as new people are added to it regularly. After 2014, iRock started dealing with digital content so that viewers can have virtual access to its movies. Siddharth is attempting to release his own line of films in the future and is already at work to produce them.